Rocky Mountain Athletic Conference Extends Apparel Partnership with Under Armour
COLORADO SPRINGS, Colo. – The Rocky Mountain Athletic Conference announced a three-year partnership renewal with global apparel brand Under Armour on Thursday. This apparel deal is exclusive to the RMAC office.
This three-year extension furthers the RMAC and Under Armour’s shared commitment to benefitting student-athletes. The Maryland-headquartered company has produced high-quality apparel since 1996 and currently outfits an extensive roster of high-profile collegiate athletic programs. The RMAC continues to advocate for all student-athletes, positioning them to succeed athletically, academically and in life.
The partnership continues to directly benefit the RMAC, increasing its presence and viability in both Division II and the NCAA as a whole.
“The RMAC is proud to continue its partnership with Under Armour and BSN,” said RMAC Commissioner Chris Graham. “The UA branding and BSN service have been contributing factors in our visibility and success within Division II and the NCAA.”
BSN Sports manages the RMAC online store and distributes official conference championship merchandise, which will continue to display the Under Armour logo.
Steel Curtain U, a Texas-based organization, assisted the RMAC in negotiating the renewal of this apparel deal. The extension builds off an existing partnership which was initiated in June of 2018.
“Steel Curtain U is proud to represent the RMAC and to work with Chris Graham and team on the extension of the Under Armour and BSN Sports partnership,” said Darin David of Steel Curtain U. “This has been a powerful collaboration, and we’re pleased to continue to work with the great teams at these companies.”