By: Audrey Bloomquist, Director for Championships and Marketing

COLORADO SPRINGS, Colo. – The Rocky Mountain Athletic Conference announced Thursday it has entered a partnership with Influxer Merchandise to enhance the on-site experience of its 2024-2025 championships. The RMAC will utilize Influxer’s customized merchandise for student-athletes and fans, using conference marks and personal branding to support student-athlete Name, Image, and Likenesses (NIL).
 
Beginning with the 2024 RMAC Cross Country Championships on October 26 in Las Vegas, New Mexico, student-athletes and fans of participating institutions are encouraged to visit the on-site Influxer pop-up shops at each of the RMAC championships. Purchases made at the pop-up shops support student-athlete personal branding throughout the 2024-2025 academic year.
 
"We are thrilled to announce our partnership with Influxer," said Audrey Bloomquist, Director for Championships and Marketing. “The RMAC is committed to supporting our student-athletes’ personal NIL efforts and elevating our championship experience. Influxer naturally supports both of these goals and provides a unique opportunity for our student-athletes and fans.”
 
Founded by Tyler Jaynes, Influxer aims to be a helping guide for student-athletes in building their personal brand by offering “the best NIL royalty rates in the business.” Influxer contracts directly with universities, offering a free partnership in exchange for university licensing rights. Once a university is contracted with Influxer, student-athletes are able to sign up for an online profile and immediately start selling their branded merchandise. Currently, six RMAC member institutions, including Adams State, Colorado Mesa, CSU Pueblo, Fort Lewis, MSU Denver and Western Colorado, utilize Influxer services throughout their academic years, and will now have the opportunity to expand this partnership to the post-season.
 
“We’re excited to partner with the Rocky Mountain Athletic Conference to enhance the championship experience for both athletes and fans,” said Steve McLean, Director of Business Development at Influxer. “By offering conference championship gear alongside NIL merchandise at championship events via pop-up shops, we’re not only supporting the universities and athletes but also providing fans with a unique and engaging way to celebrate their teams’ success. This partnership reflects Influxer's and the RMAC's commitment to delivering high-quality products and services that benefit everyone involved, from the players to the schools and their supporters.”
 
The Influxer team, which is largely made up of former collegiate athletes, takes pride in relating to the student-athlete experience. The company works to simplify the NIL space for student-athletes and administrators while also providing vast opportunities for financial education, NIL workshops, and brand management experience.
 
About Influxer
Influxer is a one-stop NIL platform designed for all athletes at all universities—no matter their division, sport, or playing time. To accomplish their mission, Influxer makes it possible for athletes to offer licensed NIL gear that their friends, family and fans can proudly purchase with the majority of proceeds going back to the athletes. Additionally, Influxer has a marketplace for athletes to connect with brands for partnerships, offers essential NIL education, and even helps with job placement after playing days are done. Built with athletes at the core, Influxer has already teamed up with 25,000+ athletes from 400+ universities across the country making it one of the fast-growing companies in the industry.

About the RMAC
The RMAC is a premier NCAA Division II conference located in Colorado Springs, Colorado, with 15 member schools. The RMAC sponsors 22 varsity NCAA sports and has produced 65 NCAA Division II national champions and 54 national runners-up since 1992.